Leadership

Former Microsoft Leader Makes Case for Leveling Up CX with a Human-Centered AI Strategy
Walmart's Director of AI on Designing the Generational Leap from UX to Intelligent Entities
CX Thrives in Mission-Driven Cultures Where Teams Connect Purpose to Action
How Community Flywheels Drive Brand Loyalty and Competitive Advantage
The Recipe for Success: Inside One Leader's "Cookbook" for CX Management
In CX, AI Turns Human Connection into a Competitive Advantage
Reviving the 'Lost Art of Transformation' via Human-Centric AI with Cresta's Customer Strategy Leader
How Leading CS Teams Leverage AI to Shape Product Strategy and Up-Level Customer Care
How CS Leaders are Adjusting Metrics to Favor Relationships Over Resolution Times
Hubspot's Global Dir. of CS on How AI Makes CSMs More Valuable Strategic Advisors to Customers
Moving Beyond the 'Fix-It Squad' and Leveraging Customer Service to Uncover Upstream Flaws
IBM’s Global AI Partner on Fixing CX Bots: The ‘Human Touch’ Is Just Good Data
CX Current is powered by:
Turning every conversation into a competitive advantage, and exceptional customer experiences are the foundation of every great business. That's why Cresta is on a mission to unlock the full potential of every customer conversation with human-centric agentic AI that delights customers with intelligent automation, empowers humans to work smarter and faster, and turns strategic insights into better business outcomes.
CX Current  | Powered by Cresta © 2025